Hello! I’m Peiqi, and all my friends call me Peki.

I'm a versatile digital product and visual designer, exploring the dynamic intersection of UIUX Design, publishing, branding, e-commerce, and new technologies. Graduating with a BFA in Communication Design from the Parsons School of Design, I'm now broadening my expertise through an MS in Design+Innovation at the University of Wisconsin-Madison.

My design philosophy is deeply rooted in human-centered principles. I am committed to solving complex challenges by combining artistic creativity with innovative approaches, all with the goal of significantly improving user experiences.

Originating from Wuhan, China, a city known for its resilience and transformation, I've inherited a distinctive view on adaptability and efficiency. This background fuels my commitment to create systems and services that are not just user-friendly but deeply understanding and empathetic. My ultimate aim is to transform complex challenges into streamlined experiences, making it easier for users to navigate and achieve their objectives with confidence.

Join me on this thrilling journey, where every design choice contributes to creating a more accessible, engaging, and inspiring digital environment.